From Asking to Listening: How Social Media Is Changing Consumer Research

Social media has changed the way that companies market their products and services. Nielsen research indicates that 60 percent of social media users turn to sites like Facebook, Twitter and Pinterest to research product information. An even greater portion — almost 70 percent — of social media users regularly share their experiences, both positive and […]

5 Ways to Improve Your Social Media Presence Without Losing Credibility

Even the smallest of businesses understand that in order to thrive in the modern world of marketing, they need to develop engaging social media. In other words, you can’t come across too stiff or push your brand too hard, like an online salesperson. Some marketers make the mistake of going too far in the other […]

Clipping Coupons with Your Computer

Like most shoppers, you’ve probably spent your fair share of time online, searching for that one hot deal. Choosing to shop online might take away the instant gratification you get in a brick and mortar store, but when you’re after the latest and greatest tablet or notebook on the market, time is rarely an object. […]

Web Design Corners You Shouldn’t Cut

When you’re setting up your eCommerce business, it’s tempting to try and get everything up and running as fast as possible. There are some places, though, were rushing now is only going to cost you time and money in the long run. Your website is one of these places. While there are some things you […]

Search or Display Advertisements – Better or Worse Together

A Pioneer promotional idea is a common ingredient of various success stories so far.  So what it takes for an e-commerce firm to inflate its wings to skyscrapers? Advertisement is the proven formula for search and display are the sale shafts in driving businesses to success. So which one is superior in both the cases, […]

Blogger Guidelines for Illustrating Your Posts

The internet is a basically textual realm, with words sufficing to make most points, both technical and otherwise, but as every good blogger knows, adding a visual touch to your articles is crucial in making them attractive enough to hold the attention of fleeting visitors. Of course, the web is full of imagery, much of […]

Make Your Clients Happy and Earn More Money with Better Employees

Your employees are the face of your company. Every day, they represent you to the world when interacting with your existing clients and when bringing in the interest of new clients. Having the best employees is highly important in making sure that you are making your clients as happy as possible. The problem is that, […]

Making a Business Meeting More Effective Through the Cloud

Maintaining business formalities is essential for retaining corporate protection and tax write off benefits. One of the more common formalities, required in most states, is the regular business meeting. As challenging as these meetings can be in person, they become even more difficult when the various members are scattered across the world. However, you can […]

How to Run a Successful Business on Facebook: Step by Step Guide

If we find someone randomly on a road trip and want to stay in touch with that person, we usually takes his/her phone number or we add that person on Facebook. Yes, the point for this example is that almost every person in our social circle has now joined Facebook. According to March 2013 stats, […]

Get Ready For Penguin 3.0 from now

Although Google Penguin 2.0 affected around 2.3% of all Google query results on 22nd of May this year, it was nothing compared to the first penguin which was probably a tsunami. The effect of Penguin 2.0 was less harsh than expected. In our opinion, this was due to the fact that most in the SEO […]