Small business owners know the value of a high ranking in Google. Intuitively, they know that a large percentage of online interactions start with a search engine. Research shows it’s actually 93%. Statistics aside, small business owners all know of a friend who has high Google rankings and has seen their business balloon. And that […]
Headings and Keywords are Essential for good SEO
If you have had your business website up for a while but are still struggling to attract visitors or rank on the first page of any search engine, it is probably time to start looking at your search engine optimization. If you don’t know what SEO is, then it is absolutely time for you to […]
6 Tips for Effective E-Commerce Web Design
Your e-commerce site has one simple goal: to turn casual visitors into returning customers. But your products aren’t the only factor in drawing them back. In fact, your web design may be influencing your customers in ways you don’t even realize. You see, web design isn’t just about how your site looks. Web design drives […]
Affiliate Marketing VS E-commerce: Who’s The Real Winner?
If you’ve been around the internet long enough, then you’re probably familiar with these two terms already – especially if you constantly inquire about ways to earn online. Yes, that’s quite the hot topic in the net nowadays huh? Many of us key in “how to earn online” or searches similar to that. After all, […]
The Do’s and Don’ts of Web Hosting
Building your business requires a lot of dedication and effort during the initial stages, and that doesn’t even include what goes into hosting, designing, and publishing your website. Your website, however, is likely going to be one of, if not the most important revenue streams and advertising channels for your business. Web hosting is an […]
Ecommerce Website Design : What To Do And What Not To Do
Although social media is taking over the online world and proving itself to be an essential component of every effective digital strategy, a business’ website is still the first and main port of call. Your site shows consumers who you are as a brand. It tells your story and shows people what makes you unique. […]
Search Engine Optimization for Small Business with Belfast SEO Agency
There you are, already starting your very own business. Congratulations! You are starting a journey that is can be challenging but very rewarding in the end. In your business, you might already have a brand name, a physical store, products, services, employees, and capital. You are officially your own boss and you are now ready […]
5 Factors Which Influence E-Commerce Buyers
As an e-commerce entrepreneur, ever paused to ask yourself why customers come to your store instead of shopping at another online store? If you consider all the factors, what do you think has helped set you apart from the other e-commerce platforms? Regardless of how you look at it, they all tend to have similar […]
Learn to Boost Sales with a Realistic Customer Avatar
Proficient marketers recognize the importance of an accurate customer avatar. Unfortunately, most advertising professionals misunderstand this concept or underestimate its value. You can significantly increase conversion rates and gain a competitive advantage if you take the time to develop a sophisticated avatar. Importance Numerous firms buy ads and create blog entries that produce few or […]