When it comes to valuing out your business, you can determine its physical value easily by adding up the sum of your products. However, the way your consumers perceive your company holds much more value than the worth of your physical products. Since the perception of your brand is so important, you have to build […]
Here’s Why Mass Emails Still Work
Reach more customers, the right way, while saving money with mass emails. Image courtesy of Pixabay. Are you looking for a solution for sending large batches of emails? With the help of mass emails, it can be easier and more effective than you could have ever imagined. Whether you’re looking to send out a monthly […]
4 Ways to Make Your Emails Stand Out With Predictive Personalization
Using advanced technology will help your emails stand out from the crowd. Your customers receive hundreds of emails each week — what makes your stand out? If you are playing into the same email marketing tricks everyone else is, you’re missing an opportunity to not only increase customer engagement but to also increase sales. Predictive […]
Benefits of Cooperating with Enhanced Product Development
All the goods you use every day have been invented by someone. Whether accidentally or intentionally, some inventions become essentials for everyone, and others are just for ‘targeted’ users. Some of these products are so weird that you probably wonder who needs them and who buys them at all. And then you see the power […]
5 of the Best Alternatives to Active Campaign for Smart Brands
Before we get into a discussion about ActiveCampaign and the alternatives to ActiveCampaign, let us understand the smart brand. The smart brand is one that sees its audience and knows how to find it and get its attention. With a focus on marketing automation and CRM, the smart brand makes the best of its scarce […]
4 Things You Should be Looking for When Picking Accounting Software for Your Small Business
Staying on top of your books is essential if you’re running a small business. While you can always work with an accountant, this is something that you can do on your own if you have the proper accounting software. A good piece of software will allow you to do everything your regular accountant can, while […]
SEO vs. Email Marketing? Which One is the Most Effective Strategy for Lead Generation?
More than 80 percent of marketers believe that lead generation is critical to meeting business goals. The key is figuring out the best way to utilize this marketing task. Two of the most used are lead generation through email and lead generation through SEO. Which one is most effective: SEO vs. email marketing? Let’s take […]
Ecom Elites: Dipping A Toe Into Dropshipping
Those who have considered tiptoeing into an online business have likely come across the terms ‘dropship’ or ‘e-commerce’. Few have any real comprehension of their meaning. For the novice who wants to break into opening an online store, dropshipping can be somewhat intimidating. You should have some kind of understanding upfront. Taking the time to […]
Top 5 Web Design Features That Will Improve Customer Experience
When running an online business, the last thing you want is to lose potential clients due to an awful web design that negatively impacts user experience. Indeed, your website’s usability and aesthetics can play a massive role in the long-term success or failure of your company. So, how do you ensure that your design helps […]
Internet Advertising With a Digital Marketing Agency
Are you online? Can people find you? Are enough people finding you? If your answer is three resounding yells of “YES”, then move on to the next really helpful article. However, if you could benefit from having a few more people know about what it is you do online, then read on. What Is Internet […]
