Digital Marketing Trends for Small Business in 2017

By staying updated with the latest trends in the digital marketing world, you will be able to create a great edge for business competition. If your business belongs to the online business, you need to keep in mind that every now and then, changes are happening to digital marketing, so it is best recommended for […]

Big Data Has Become Big Business

Big Data has become a buzzword that is hard to escape in 2017, but it is far more than just a technology trend. Big data is something every business can utilize. Syntax IT Support London provides the low down on big data and how it can aid the future growth of a business. What exactly […]

GetResponse Review – Is It The Best Marketing Automation Platform?

Marketing is the backbone of any business, regardless of its size. Communicating all relevant details about your product to your potential and existing customers is as important as designing the product. In this ‘digital’ era where online marketing is all the rage, marketing automation is considered an important CRM component (Customer Relationship Management). Understanding Marketing […]

How to Optimise YouTube Videos for Conversion

Millions of people view videos on YouTube every day. YouTube is the largest platform for video sharing on the internet. For a brand, sharing videos complements the articles, press releases and social media posts you have already. In addition, this platform can boost your ranking on the search engine results page (SERP), when a search […]

The 6 Best E-Commerce Platforms for Small Businesses

An industry worth a massive $80.3 billion in the first quarter of 2015, according to a U.S. Census Bureau report, e-commerce is where it’s at. A fundamental part of the Internet landscape, today’s time-pressed consumers love the ease and convenience shopping on an e-commerce site gives them. But if you’re a small business looking to […]

Know the Difference: Websites, Web Hosting & Domain Hosting Deciphered

Domain hosting and web hosting can cause confusion when you are launching a website. What is the difference between them, and what do you have to know to make your website launch a success? Here’s a guide to clear things up. Overview of Domain Hosting Your website’s domain is the name that you type into […]

How to Start an Online Business?

We are in a digital era, and everything is available online! Be it buying the daily essentials or splurging on an expensive article, online stores have revolutionized the way we shop! There are an array of people, the budding entrepreneurs, and the seasoned businessmen who would love to start an online business. Setting up an […]

Is Your Content Marketing Strategy Hurting Your SEO

Internet marketing is a collaborative medium; a broader term with several vital components underneath the umbrella. For a successful online marketing campaign, SEO and content marketing have to move in unison.   Most marketers pay extreme attention to SEO. But most of the time, their content marketing strategies fail to be effective. In simple words, […]

Social PPC is an Effective Digital Marketing Scheme – Know More

A number of businesses rely on the social media platform for promoting their content and advertisements. Pay per click or PPC is one of the oldest schemes of digital marketing that has achieved an overwhelming response from users all over. Displaying ads by paying search engines is one of the ways in which search PPC […]

Why Knowledge Management Has Become such a Crucial Tool for the Success of Many Businesses

Knowledge Management is a data gathering/analytical process whereby a company utilizes all the available information streamlined by multiple and multi-varied online sources in order to improve its decision-making capabilities and infrastructure to the benefit of their customers and business clients. More and more companies are using the help of experts and specialised software systems for […]