Ahrefs Webmaster Tool: An Indispensable SEO Tool With No Investment

There are several excellent free and paid SEO and marketing tools that can help an online business succeed. Ahrefs Webmaster Tool is one of them. It is a free professional SEO tool for a website. It comes with several phenomenal features to audit and optimize the website to rank better on SERP and obtain more prominence in search engine results. Read this article to know how this tool can benefit your business.

About Ahrefs Webmaster Tool

Ahrefs Webmaster tool was developed in 2011. In the initial years, it was only used to analyze the backlinks of a website. However, the tool has now become a lot more advanced. Recently Ahrefs has launched its free version of Ahrefs Webmaster Tools.

Benefits of Ahrefs Webmaster Tool

This toolset offers a broad scope of apps and effectively detects the SEO health of any website. It is a great collection of applications to enhance SEO performance and obtain more traffic by performing a website analysis and tracking backlinks. It is also helpful to analyze the link profile of any website.

It has intuitive navigation with properly placed data that is accessible in just one or two clicks. This toolset provides a substantial amount of off-page and on-page SEO data and website analytical data and establishes an industry standard. This tool is very simple to use.

Ahrefs Webmaster Tool dashboard is very simple. It comprises of various features that include a readout of:

• Health Score
• Referring domains
• Domain Rating
• Backlinks
• Organic Keywords
• Organic Traffic
• Disavow links tool

Components of an Ahrefs Webmaster Tool

There are two important parts of an Ahrefs Webmaster Tool.

• Site Audit Tool

This is basically a website audit tool. It enables a user to scan for more than a hundred issues that can damage the website’s performance in search results.

• Site Explorer

This is another important part of the Ahrefs Webmaster Tool that shows backlinks and search-related traffic data. The combination of these tools provides a good overview of the way the website performs in search engines. It helps make required enhancements in a website and obtain higher rankings.

A monthly backlink alert in the email indicates how many links a business has acquired and lost along with other important information.

What businesses can use AWT?

Presently the tool is used by different types of businesses. These includes:

• SMEs to manage the SEO of websites
• SEO agencies for the management of accounts of several clients
• SEO professionals to manage the advertising efforts of the organization
• Affiliate marketers to manage several websites easily
• SEO consultants offer accurate and powerful advice to clients about their SEO strategy

Reasons To Use Ahrefs Webmaster Tools

Here are a few reasons that make this tool a wonderful addition to a business’s existing SEO marketing strategy.

1. Provides Clarity About Backlinks

Backlinks are not always good. A few types of backlinks can even harm the reputation of a business. The use of Ahrefs Webmaster tools helps to surf through the backlinks data to determine which ones are good and which ones are not for your website. Based on this information, it also delivers actionable insights to a business.

2. Backlink Analysis

Ahrefs is efficient in analyzing the type of backlinks your competitor websites are getting. It also identifies if any potentially damaging bank link is harming your website. The backlink analysis feature is valuable to identify the full-fledged list of the “do follow” backlinks of any website.

This is essential data that provides beneficial information about all those web pages that link to your competitor and may link to your website as well. Using the functionality. A user gets a good understanding of why those links prefer to link your competitor’s website.

3. Identify Keywords That Brings Traffic

Another important use of the tool is that it helps figure out the most appropriate keywords for a business. AWT tool provides you a more valuable and in-depth analysis that you may not get using a Google Search Console.

It shows how you fare in the search results. The tool provides actionable metrics based on traffic value, keyword difficulty, and search volume to compute a website’s total SEO potential. This is a great tool to identify articles and blogs related to a specific topic that is shared across social media websites.

4. Best By Links Feature:

This is another useful feature in the tool that provides information related to web pages with the highest number of backlinks.

5. Tracks SEO

The tools help track the business’s SEO to figure out how the website is performing in search engines. It will scan the website and find out the common types of SEO issues that pull down the rankings on the search engine results page. Also, the tool helps keep an eye on the SEO health of a website.

6. Link Intersect:

This feature provides you with the details of websites that link to all websites you have mentioned in the field. It gives you an idea of why people tend to link specific sites. You can use the same strategy to get the link to your website too.

Conclusion

Ahrefs provides the most comprehensive array of tools used for performing precise and in-depth research of several elements linked with marketing. The software suite offers everything a website owner needs for link building, keyword research, performing a website audit, performing competitor analysis, and rank tracking. Furthermore, Ahrefs suits the budget of all types of business. Ahrefs is a brilliantly designed and power-packed SEO tool for any developer and marketer. It is bundled with numerous features that meet the needs of marketing professionals effectively. It provides user-friendly features without having to be an expert.  It is quite unbelievable for such a tool to be free. The focus on utility, ease of use, and attention to detail make it the top SEO auditing tool for every web publisher.