“Guest posting is my favorite blog promotion strategy!” 
When I speak with my clients, I only recommend that they take guest posting seriously and outsource as much writing projects as possible. Content is still King – marketing is Queen!
By updating your blog regularly, you’re building a resourceful portal where target audience and readers can find pleasure and answers to their problems.
However, you need to get out there and be everywhere.
To be everywhere, social media networking can be beneficial, but guest posting is the BEST.
Are you an avid guest blogger?
I want to show you the 3 strategies to write exceptional guest posts that gets a “YES” from A-list bloggers. Let’s dive in if you’re ready.
1. You’re Blogging, not bragging
I think the number one reason people fail to land guest posting gigs at A-list blogs is because they’re bragging. Take it or leave it!
Are you fond of honing your skills, and the great achievements and awards you’ve attained?
This quirky attitude is dangerous. Did you know that I receive over 30 guest post pitches from people who just graduated from the University or College weekly? Guess what? I turned 95% of the guest post down because they were bragging all through.
Of course, you can add persona to your writing to make it unique, but don’t be overly ‘personal.’ For God’s sake, it’s called “blogging and not bragging” – Marcus Sheridan
2. Craft Catchy Headline, Don’t Rush
I still receive a lot of guest posts with generic headlines and I go Oops, what is happening to these writers. If you want to successfully get published at A-list blogs or any blog that has uniqueness and readership, the headline should be taken seriously.
Did you know that I spent 20 minutes crafting the headline for this article? You don’t have to be in a rush like most folks do.
Writing articles isn’t difficult, the headline is more difficult and I advice you spend quality time to get it right. If you miss out in the headline, intelligent bloggers won’t even review your guest post, let alone publishing it.
Add figures (3, 5, 7, 10…) when writing the headline. Use percentages (%) to convey your message and don’t forget to add curiosity.
Those are smart ways to craft better headlines. You need to keep doing it – write headlines every day. Have headline-swipe file for ideas and you’ll succeed.
3. You Shouldn’t Impress Anyone
Oh, the worst mistake ever!
A lot of people think they can impress probloggers and so, they start praising the person and all the great achievements they’ve bagged.
Listen to me, you don’t need to praise or impress anyone to succeed at guest posting. In fact, when you praise the blog owner or say good things about the blog, they would see ‘dishonesty’ between the lines. Empty praises doesn’t work – don’t use it.
85% of guest bloggers who have approached me have low self-esteem. They think their writing is weak and conclude that the best way to pique my mind is by appreciating my WordPress theme.
No, don’t get me wrong. You can appreciate a blogger for having a nice theme or doing exceptional work, but that’s just the first puzzle, it goes beyond appreciation or first impression.
What bloggers are looking for is quality, unique, fresh, helpful, valuable and evergreen contents to feed their readers. If you can craft such articles, then you’ve an open check to cash in, appreciate, brag a little and include links on the article itself.
Guest Posting Hack
No matter the style you’re using to get approved, bear in mind that helping someone become better, smarter, happier and fulfilled is the aim of writing for others. Yes, you can attract fresh readers, gain extra backlinks and make money. So, what next?
It’s the joy, the success stories and the life you impacted with your words that will make the difference. So, get started today and if you need a mild ‘push,’ read guest posting 101.
Guest posting has worked for intelligent folks: Danny Ivy, Bamidele Onibalusi, John Morrow, Ana Hoffman, Michael Chibuzor, Jane Sheeba and a host of others. It can work for you.
Have you started guest posting yet? Are there obstacles on your way to the top? Please share with us by leaving a comment. See you at the top!
About the Author – Michael Chibuzor shares the best tablets 2012, check out this htc android phones blog to discover the best selected htc phones. Get informed on the right mobiles phones before spending money.
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Good post, I feel guest blogging is great for publishers too as it brings fresh content and new ideas to the table.
Hello Michael,
To make any guest blogging campaign successful we required 3 things :
1- Well Selected Blog
2- Well Crafted Post (With Catchy Headline And lede lines as you said in your post.)
3- Effort To Market Your Guest Post
If you’ve these 3 things then you can assume some good results from your guest blogging campaigns.
BTW, Awesome Post….
Romy Singh
Thanks for your comment. Have a blessed day.
I agree with romy and yes there’s truth in this post.
Yup … I have been doing some heavy guest posting as we speak and continue to do so.
I have found it to be a great way to build my e-mail list. It is my #1 promotion strategy 🙂
Cheers,
Timo
I’m glad guest posting is doing great for your business. See you around!
Love your posts, Michael about guest posting. You do a lot of that yourself, and I know you speak the truth.
I agree with bragging. Be humble and they will be more attracted to you..
So, you’ve been reading my guest posts? Thank you very much. Yes, I speak the truth and I’m glad you know it. See you around!
for the successful guest post campaign you need to select the right blog and be sure your guest post should be exceptional to attract host blog’s audience to your blog.
Sure Atish, exceptional guest post is the keyword.
sorry to interept but its jane sheeba , you made a type of jane sheena lol , are you a fan of John ceena ?
Oops, I’ll get that fixed right away. Thank you Saad for letting me know. I’m not a perfectionist dude. Lol!
haha Michael , no one is perfectionist , that was my way of telling that i read the whole article rather than just skimmed and post a comment lol.
Truly, you’ve read the whole article. Thank you again for the kindness.
I like the idea of catchy headlines. It is truly a great way to attract readers.
Thank you for a great article.
Like your post, yes i agree that one should use catchy headlines to attract readers.
Agreed, guest posting has done wonders for the blog I maintain at work, going to get started on a guest posting campaign for my own blog soon. The traffic has increased and continues to do so and it cost us nothing to get that traffic. Well apart from my wages but the traffic isn’t paid traffic which is excellent for the business.
Regards
SI
You’ve done well my dear. Reading your comment makes me happy. Thank you.
Hi Michael,
Nice informative post it is. Its really important to make guest post in order to get high ranking and good amount of traffic.
Thanks for this nice information.
Agree with you Michael, I have published just one guest post on my blog till now, that doesn’t mean I don’t receive guest posts from my readers. They are sending unwanted guest post with focusing on quantity instead of quality. That is why I don’t accept their posts.
Thanks for the useful article Michael.
I truly appreciate your comment Ehsan. I’m glad you picked out gems from my post.
Michael Chibuzor my friend its good to see that you are contributing every where. one can easily learn from your guest posting experience and i agree with you that we don’t have to impress anybody in our posts.
Thank you so much Ali. I appreciate your comment.
Most of the time Guest blogger just send an essay to publish on a- class blogger and do not attach facts and figure to endorse their points. If your post contains these two points i am 100% sure no blogger can refuse you.
Great post on guest blogging, Newbie Bloggers need to read this.
I enjoyed reading through.
hey michael thanks for providing this exceptional post and I completely agree with your second point of making catchy headline because today many people only read headline and if they find it interesting or catchy than only they go through the whole article.
The names you have mentioned in the article are really successful today by Guest posting. The formulas has worked for them. As you have asked me, my answer is No. I have not started Guest posting yet. I will definitely like to start Guest posting after two month from now. There are no obstacles though, but am waiting for the right time. At present i am trying to improve the ranking of my blog. Thank you for sharing a wonderful article. 🙂
Michael Chibuzor we have very few genuine guest post bloggers and others are just submitting span article with different headlines.
If that’s the case, then stop accepting guest posts from guest bloggers who are not serious. Thank you for reading.
I feel headline is much important part. I agree with you on that. If headline is perfect, you will definitely grab more attention.
Good tips on guest posting. I am sure your tips will greatly help bloggers who are struggling to get their guest posts approved. Great help here, Michael.
needless to mention again, the guest blogging is really a proven strategy of link building and reaching your audience. But as Michael said, just writing any crap content and hoping that it will get approved for posting on the pro blogs is like day dreaming.
One should spend considerable amount of time and effort to write those guest blog posts and be smart in their writing and also placing links in between the content.